|
A. SALES & MARKETING INFO |
DESCRIPTION OF WEB PAGE OR DOWNLOAD |
|
Getting Started |
Main Topics: How to Get
Started — What is Workplace Spanish®? — How does it differ from
academic Spanish? — What adults want from Spanish training. |
|
Marketing Basics |
Main Topics: Understand what
you are Marketing — Product & Delivery are Inseparable — Selecting
Target Markets — Likely Customer Candidates |
|
Role of the Instructor |
Main Topics: Role of the
Instructor — Instructor Pre-requisites — Instructor Primer |
|
Sales Strategy |
Main Topics: Getting the
Message Out — Meeting with Prospective Clients |
|
Competition
|
Main Topics: Who is your
Competition? — Competitor Overview |
| |
|
|
B. SALES & MARKETING TOOLS |
DESCRIPTION OF SALES TOOL |
|
Prospect Questionnaire |
A 1-page Word document for use with
prospective customers to pinpoint who needs to be trained and what
objectives or expected results the prospect wants to achieve. |
|
Class Tips for Clients |
A 1-page PDF document that offers
practical tips to clients for successful Spanish training.
|
|
Need to Say in Spanish |
A 1-page PDF document that can be used by
instructors or in the marketing process. Very helpful in
pinpointing specific expressions that must be covered in training
class. |
|
Program Descriptions |
This page contains links to descriptions & sample pages for current programs. Includes
suggested length of time and copy for catalogs. |
|
One page B & W flyer |
Need a quick one page flyer for a network
luncheon or meeting – here it is! |
|
Generic Press Releases |
A Word document that contains 2 generic
press releases that you can customize in 5 minutes or less — one
release for continuing ed; the other for corporate training. |
|
Real
Estate Course Outline |
This is an outline that can be submitted
to local or state real estate boards to get "Workplace Spanish for
Real Estate" certified for CEU credits. |
|
Sample Policy |
Updated on 8/3/07. This page
outlines our sample policy (desk
copies/review copies) and procedures. |
|
Teaching Guidelines |
Even if you are not an instructor, you
need to know the philosophy & methodology - so be sure to read this! |
|
Workplace Spanish® DVD |
This page contains a link to our DVD
page. Our DVD, "Selling & Teaching Workplace Spanish" is
invaluable to you, your staff, your instructors and your potential
clients. If you must SELL the program - whether internally or externally
- this will help! |
|
Workplace Spanish® Logos |
This link will open to a zip file that
contains Workplace Spanish® logos in red, blue and black – all in JPG
format. You can save the zip file to your hard drive and then
open it to extract the logo that you need. |
|
C. INSTRUCTOR INFORMATION |
DESCRIPTION OF ARTICLE OR TOOL |
|
Teaching Guidelines |
WHATEVER YOU DO - READ THIS - IT'S A
MUST! |
|
Need to Say in Spanish |
A 1-page PDF document that is very helpful in
pinpointing specific expressions that must be covered in training
class. |
|
Class Opening Charts |
A 6 page PDF document that we use
in kicking off our own classes. Use it to help
kick off your own classes. |
|
End of Class Survey |
This is the questionnaire that we use to
evaluate our training classes. Feel free to use it as is or
modify it to fit your needs. |
|
Workplace Spanish® DVD |
Our DVD, "Selling & Teaching Workplace Spanish" is
invaluable to you, your staff, and your instructors. It will
help you sell the training and help your instructors deliver it
effectively. |
|
Spanish Body Chart |
A handy chart for use with
Pharmacists, Firefighters & EMS, Police Programs and Health Care
programs. |
|
D. ORDER - PRICE - LEGAL INFO |
DESCRIPTION OF DOCUMENT |
|
Ordering Information |
All orders MUST be placed on our secure
website ordering page. |
|
Pricing
Information |
This is a quick link to our pricing
information which is available at
WorkplaceSpanish.com/prices |
|
Delivery Information |
Please open and print this document for
delivery timing & information. |
|
Terms/Conditions of Sale |
This document covers the terms and
conditions that apply to the sale of our products. |
|
Return Policy/Procedures |
Revised 1/2/08 - click on the link to
print out the latest policy and return procedures. |
|
Copyright information |
Workplace Spanish® materials are
copyright protected. This document provides the legal rights of
use of our materials. |
|
Trademark Information |
"Workplace Spanish®" is our registered
trademark. When you refer
to our materials or programs, you must use the "circle R" trademark
registration symbol. |
| |
|
